Letter From The Founder

Artist Empowerment Consultant, Brand Strategist, Nonprofit Leader

TAMMY (McCrary), CEO and chief inspiration officer of Artistology, is an entertainment consultant and entrepreneur. She has lived and breathed innovation and entertainment for more than twenty-five years. From her time as a hands-on artist manager and her role as a brand strategist to her success as a senior-level entertainment business executive and nonprofit sector leader, TAMMY has excelled at reimagining what it means to be a music industry pioneer. A passionate proponent of collaboration, TAMMY is a cofounder of the Transcendence Project, a cocreator of the Innergy Tuner app, the co-author of The Transformational Power of Sound and Music: A Handbook for the Sound Healer and Musician and the best selling book, Succeeding Through Doubt, Fear and Crisis.

TAMMY’s visionary career began as a student at the University of California, Berkeley, where she worked as an artist relations coordinator with SUPERB Productions, the organization that oversaw the university’s concerts. Eventually, that early experience with event production led to decades of professional work in artist management, as she successfully guided acts ranging from a pop girl group and an award-winning jazz singer and pianist to a legendary diva.

As a producer, TAMMY’s credentials are as varied as they are impressive. She executive produced the legendary Chaka Khan’s Funk This, an album that garnered critical acclaim and two Grammy Awards, and she served as a producer of the 2013 Soul Train Music Awards. TAMMY also coproduced and was featured in Diagnosis, a documentary about autism that won the Emerging Filmmaker Award at the Cannes Film Festival’s American Pavilion showcase.

Driven by a desire to help those who are challenged like her son, Tallon, who has autism, TAMMY cofounded two nonprofit organizations: The Chaka Khan Foundation and Colored My Mind. During her tenure as the chairman of the Chaka Khan Foundation, the organization raised $1.4 million in aid of autism awareness and research, while Colored My Mind was able to band together in 2011 with the National Black Caucus of State Legislators and National Hispanic Caucus of State Legislators to reauthorize the Combating Autism Act of 2006. As a result of those joint lobbying efforts, the U.S. federal government committed to providing in excess of $3 billion for autism research and other services.

Following these diverse accomplishments, TAMMY founded the Artistology Academy and Community to empower artists at every level of success. Whether they’re just starting out, at the mid-level of their career or enjoying great success in the music, film, or television businesses, through her experience, resources, and vision TAMMY helps creative individuals take ownership of their artistic careers and utilize new technology in the most effective ways. Her mission is to inspire artists to collaborate and create products that make a positive impact in the world.

TAMMY resides in Los Angeles, California.

Chaka Khan is one of the world’s most gifted and celebrated musicians, with a rich musical legacy, the 10-time GRAMMY® Award-winner is looking forward to a celebration of a lifetime. A songwriter, actor, author, philanthropist, entrepreneur and activist, Chaka Khan has influenced generations of recording artists. She has the rare ability to sing in seven music genres, including R&B, pop, rock, gospel, country, world music and classical. Affectionately known around the world as Chaka, she is revered by millions of fans as well as her peers for her timeless, classic and unmatched signature music style and ability. The late, great Miles Davis often said, “She [Chaka] sings like my horn.” And the Queen of Soul, Aretha Franklin says, “[Chaka] is a one- of- a -kind, premier vocalist.”

Throughout her legendary career, Chaka has released 22 albums and racked up ten #1 Billboard magazine charted songs, seven RIAA certified gold singles and ten RIAA certified gold and platinum albums. Chaka’s recorded music has produced over 2,000 catalog song placements. “I am honored and blessed to celebrate 40 years in music and entertainment,” says Chaka. “I am so humbled by the love, support and gracious spirit of my fans worldwide and the continuous support my peers have shown over the years. Throughout my 40-year career, I have been through the fire a few times over and I’m still here as a living testament to God’s love and grace. Next year, I will be celebrating 40 years in the business and 60 years on earth, which equals one hundred percent Chaka.”

Early on, she caught the attention of music icon Stevie Wonder, who penned her first smash hit with Rufus, “Tell Me Something Good.” The single from the group’s 1974 platinum-selling album, Rags to Rufus, earned Chaka her first GRAMMY® Award. With Chaka as the group’s dynamic center, Rufus became one of the most popular acts around selling out shows throughout the country and dominating the airwaves with hit after hit with songs such as “You Got the Love,” which Chaka co-wrote, “Once You Get Started,” “Sweet Thing,” “Everlasting Love,” “Do You Love What You Feel?” and “Ain’t Nobody,” Chaka’s second GRAMMY Award-winning song with Rufus. Rufus and Chaka Khan racked up five RIAA certified gold and platinum albums during their time together.

It was inevitable that a singer with Chaka’s star power would eventually venture out on her own. In 1978, Chaka blazed onto the music scene as a solo artist with the release of the smash hit “I’m Every Woman” written by Ashford & Simpson. Paired with the late producer extraordinaire, Arif Mardin (Aretha Franklin, Bette Midler), her catalog grew even more impressive with hits such as “Clouds,” “Papillon,” and “What ‘Cha Gonna Do For Me?” It was during this time that Chaka began pursuing her love of jazz. She and Arif brilliantly re-worked the classic song “Night in Tunisia” with the song’s originator, Dizzy Gillespie, on trumpet. Chaka also recorded an album of jazz standards titled Echoes of an Era, which featured such luminaries as Chick Corea, Stanley Clarke, and Lenny White. Her crowning achievement in jazz was the GRAMMY® Award-winning tune, “Be Bop Medley.” The song’s album, titled Chaka Khan, also won a GRAMMY® for Best Female R&B Vocal Performance.

However, the song that made Chaka Khan a household name and propelled her to superstardom the world over was “I Feel For You,” written and first performed by Prince. This chart-topping, GRAMMY® Award-winning song also made music history. Released in 1984, it was the first R&B song to feature a rap, which was performed by Grandmaster Melle Mel. Chaka also topped the charts with “This Is My Night” and the instant classic, “Through The Fire.” Now in top demand, Chaka lent her voice and producer skills to two of the biggest hits of 1986, Steve Winwood’s “Higher Love” and Robert Palmer’s “Addicted to Love.” Both were GRAMMY®-winning songs.

In 1995, she made her musical theater debut on London’s West End, where she starred in Mama I Want to Sing. In 2002 she traveled to Las Vegas, where she starred in Signed, Sealed Delivered, a critically-acclaimed musical based on the music of Stevie Wonder. Her Broadway debut came in 2008 when she took over the role of Sofia in Oprah Winfrey’s musical The Color Purple.

Chaka’s emotive vocals can also be heard on a number of soundtracks, including Clockers, Set It Off, To Wong Foo, Thanks for Everything, Julie Newmar, Miami Vice, White Knights, Moscow on the Hudson, Disappearing Acts, Waiting to Exhale and Standing In The Shadows Of Motown, as well as Tyler Perry hits Madea’s Family Reunion and Meet The Browns.

During her career, she has collaborated with a long list of artists in diverse genres. Collaborators have included Miles Davis, Quincy Jones, Dizzy Gillespie, Stevie Wonder, Prince, Steve Winwood, Mary J. Blige, George Benson, Larry Graham, the London Symphony Orchestra and countless others. Chaka has received a steady stream of accolades for both her artistry and philanthropy. In June 2012, she was inducted into the Hollywood Bowl Hall of Fame, joining previously inducted music greats such as Frank Sinatra, Liza Minnelli, Stevie Wonder, Garth Brooks, Bonnie Raitt, George Harrison, B.B. King, Carlos Santana, Donna Summer and Kathleen Battle. In 2011, she was honored for her legendary career with a star on the Hollywood Walk of Fame. During the same year, Chaka was honored with the United Negro College Fund’s An Evening of Stars Tribute. The program, which was televised on cable networks and broadcast stations in more than 40 cities nationwide, featured tribute performances by Stevie Wonder, Fantasia, Ledisi, El Debarge, Faith Evans, Angie Stone, Ginuwine, Chaka’s brother, Mark Stevens, and her daughter, Indira Khan, among others. In recent years, Chaka also received the Soul Train Legend Award (2009), the BET Lifetime Achievement Award (2006), the GRAMMY® Honors Award from the NARAS Chicago Chapter (2006) and the World Music Award Lifetime Achievement Award (2003). In 2004, Chaka received an Honorary Doctorate of Music from Berklee College of Music. Chaka’s autobiography, Through the Fire, was published by Rodale Books in 2003 and is currently being adapted into a screenplay.

Despite her busy schedule, Chaka has always made time to support and uplift her community. She has a deep commitment to women and children at risk, which led her to establish the Chaka Khan Foundation in 1999. Initially, the foundation focused primarily on public awareness campaigns around the diagnosis, intervention, and available family resources and the search for a cure for autism. Her efforts were particularly aimed at communities of color and other underserved communities, where awareness about this disorder is low. Her work in this area was inspired by her nephew who has autism and who Chaka describes as “gifted and beautiful and so full of life.” She later expanded the mission of the foundation to focus more broadly on women and children at risk. In July 2012, Chaka received the McDonald Corporation’s 365Black Award, honoring her for her leadership of the Chaka Khan Foundation.

Chaka also is an entrepreneur. In 2004, her line of gourmet chocolates, Chakalates, was sold in 20 Neiman Marcus stores around the country. Plans are underway to re-launch her signature brand of chocolates nationally and internationally. She currently is introducing Khana Sutra, a fragrance line for men, women and the home. The line also includes candles, and room and linen sprays. With a new svelte look, a new album, and a great enthusiasm for her new and expanding activities in music, philanthropy and entrepreneurial ventures, the 10-time GRAMMY® Award-winner is looking forward to a celebration of a lifetime.